I founded Forever Consulting in 2017 having spent 20 years providing social and economic consultancy services to public, private and third sector clients across the UK and Ireland.

An Economist by background, my expertise includes qualitative and quantitative research, strategy, project development, economic appraisal, impact assessment, evaluation and funding advice. I work on diverse projects, programmes and services in areas of regeneration, economic development, housing, health, community development, culture, education, transport, environment and open spaces.  

My passion is using my professional skills to create social value. Founding the business as a trading subsidiary of Forever Manchester was a natural step, allowing us to really bring communities to the table, creating a real culture change in both our social and economic research and built environment projects. I do the job I love and know that surpluses from our work are reinvested in communities in a positive and sustainable way.

Why I chose this career… I grew up amidst a major regeneration scheme in Manchester during the 1980s and 90s. I was inspired by this as a child, but I thought there must be a way of doing this to bring better outcomes for people and communities. After studying politics, sociology and economics, I learned about social and economic development and regeneration, and the role it could play in addressing poverty and inequality in the UK.

Places I love… Manchester of course! I’ve lived elsewhere, but there was no competition. Manchester has everything (but a beach as they say!). I always knew that I would bring my children up in Manchester. I’m also known for my love of Hull. The people are lovely. It has amazing heritage, architecture, not to mention the bridge, with outstanding natural environments nearby. It really is a hidden gem.

The project I have been most proud of… Sorry but there are two! Pitching a business case for a cultural venue to international artist, David Hockney, was a career highlight. Our pitch sparked his interest, but sadly external factors prevented the project from happening. An economic evaluation of voluntary sector mental health services compared to NHS primary care provision was also a career affirming moment. It was evident that our people and communities can make a huge positive social impact with little resources adding true value to the good work of the NHS.  

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